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	<title>First Party Data - Revision history</title>
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	<updated>2026-05-01T09:31:21Z</updated>
	<subtitle>Revision history for this page on the wiki</subtitle>
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	<entry>
		<id>https://wiki.prebid.org/index.php?title=First_Party_Data&amp;diff=132&amp;oldid=prev</id>
		<title>AdminUser at 15:08, 11 January 2021</title>
		<link rel="alternate" type="text/html" href="https://wiki.prebid.org/index.php?title=First_Party_Data&amp;diff=132&amp;oldid=prev"/>
		<updated>2021-01-11T15:08:04Z</updated>

		<summary type="html">&lt;p&gt;&lt;/p&gt;
&lt;table class=&quot;diff diff-contentalign-left diff-editfont-monospace&quot; data-mw=&quot;interface&quot;&gt;
				&lt;col class=&quot;diff-marker&quot; /&gt;
				&lt;col class=&quot;diff-content&quot; /&gt;
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				&lt;td colspan=&quot;2&quot; style=&quot;background-color: #fff; color: #202122; text-align: center;&quot;&gt;← Older revision&lt;/td&gt;
				&lt;td colspan=&quot;2&quot; style=&quot;background-color: #fff; color: #202122; text-align: center;&quot;&gt;Revision as of 15:08, 11 January 2021&lt;/td&gt;
				&lt;/tr&gt;&lt;tr&gt;&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot; id=&quot;mw-diff-left-l1&quot; &gt;Line 1:&lt;/td&gt;
&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot;&gt;Line 1:&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;First-Party Data collected and owned by a given organization, in contrast to [[Third Party Data|third-party data]] which is data collected, processed and owned by a separate company. Examples&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;, &lt;/del&gt;include user activities collected on a brand's website to be used by that brand. If that same data is used by a another organization it would be called &amp;quot;third-party data.&amp;quot;&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;First-Party Data &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;is &lt;/ins&gt;collected and owned by a given organization, in contrast to [[Third Party Data|third-party data]] which is data collected, processed and owned by a separate company. Examples include user activities collected on a brand's website to be used by that brand. If that same data is used by a another organization it would be called &amp;quot;third-party data.&amp;quot;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;[[Category:Glossary|First Party Data]]&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;[[Category:Glossary|First Party Data]]&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;/table&gt;</summary>
		<author><name>AdminUser</name></author>
	</entry>
	<entry>
		<id>https://wiki.prebid.org/index.php?title=First_Party_Data&amp;diff=130&amp;oldid=prev</id>
		<title>AdminUser: Created page with &quot;First-Party Data collected and owned by a given organization, in contrast to third-party data which is data collected, processed and owned by a separate c...&quot;</title>
		<link rel="alternate" type="text/html" href="https://wiki.prebid.org/index.php?title=First_Party_Data&amp;diff=130&amp;oldid=prev"/>
		<updated>2021-01-11T15:04:04Z</updated>

		<summary type="html">&lt;p&gt;Created page with &amp;quot;First-Party Data collected and owned by a given organization, in contrast to &lt;a href=&quot;/wiki/Third_Party_Data&quot; title=&quot;Third Party Data&quot;&gt;third-party data&lt;/a&gt; which is data collected, processed and owned by a separate c...&amp;quot;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;New page&lt;/b&gt;&lt;/p&gt;&lt;div&gt;First-Party Data collected and owned by a given organization, in contrast to [[Third Party Data|third-party data]] which is data collected, processed and owned by a separate company. Examples, include user activities collected on a brand's website to be used by that brand. If that same data is used by a another organization it would be called &amp;quot;third-party data.&amp;quot;&lt;br /&gt;
&lt;br /&gt;
[[Category:Glossary|First Party Data]]&lt;/div&gt;</summary>
		<author><name>AdminUser</name></author>
	</entry>
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