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	<title>Sensitive Information - Revision history</title>
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	<updated>2026-05-17T20:59:04Z</updated>
	<subtitle>Revision history for this page on the wiki</subtitle>
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		<id>https://wiki.prebid.org/index.php?title=Sensitive_Information&amp;diff=403&amp;oldid=prev</id>
		<title>Jkoran: Created page with &quot;Sensitive information is a concept that is applied to Personal Data and content categories.  In relation to personal data, sensitive information is data that is likely to...&quot;</title>
		<link rel="alternate" type="text/html" href="https://wiki.prebid.org/index.php?title=Sensitive_Information&amp;diff=403&amp;oldid=prev"/>
		<updated>2021-06-09T13:18:53Z</updated>

		<summary type="html">&lt;p&gt;Created page with &amp;quot;Sensitive information is a concept that is applied to &lt;a href=&quot;/wiki/Personal_Data&quot; title=&quot;Personal Data&quot;&gt;Personal Data&lt;/a&gt; and content categories.  In relation to personal data, sensitive information is data that is likely to...&amp;quot;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;New page&lt;/b&gt;&lt;/p&gt;&lt;div&gt;Sensitive information is a concept that is applied to [[Personal Data]] and content categories.&lt;br /&gt;
&lt;br /&gt;
In relation to personal data, sensitive information is data that is likely to cause a substantive life impact when misused. Typical examples include information that historically has been used to discriminate against a protected members of society (e.g., minorities) or those in need of adult supervision (e.g., children). &lt;br /&gt;
&lt;br /&gt;
In relation to content categories, sensitive information often deemed inappropriate or unsuitable for many organizations' brand safety. Typical examples:&lt;br /&gt;
&lt;br /&gt;
* Adult &amp;amp; Explicit Sexual Content&lt;br /&gt;
* Arms &amp;amp; Ammunition&lt;br /&gt;
* Crime &amp;amp; Harmful acts to individuals and Society, Human Right Violations&lt;br /&gt;
* Death, Injury or Military Conflict&lt;br /&gt;
* Online piracy &lt;br /&gt;
* Hate speech &amp;amp; acts of aggression&lt;br /&gt;
* Obscenity and Profanity, including language, gestures, and explicitly gory, graphic or repulsive content intended to shock and disgust&lt;br /&gt;
* Illegal Drugs/Tobacco/e-cigarettes/Vaping/Alcohol&lt;br /&gt;
* Spam or Harmful Content &lt;br /&gt;
* Terrorism&lt;br /&gt;
* Debated Sensitive Social Issue&amp;lt;ref&amp;gt;https://wfanet.org/l/library/download/urn:uuid:7d484745-41cd-4cce-a1b9-a1b4e30928ea/garm+brand+safety+floor+suitability+framework+23+sept.pdf&amp;lt;/ref&amp;gt;&lt;br /&gt;
&lt;br /&gt;
== References ==&lt;br /&gt;
&amp;lt;references /&amp;gt;&lt;br /&gt;
&lt;br /&gt;
[[Category:Glossary|Sensitive Information]]&lt;br /&gt;
&lt;br /&gt;
[[Category:Personal Data|Sensitive Information]]&lt;/div&gt;</summary>
		<author><name>Jkoran</name></author>
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