Difference between revisions of "Addressability"

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[[Category:Personal Data|Addressability]]
[[Category:Personal Data|Addressability]]

Latest revision as of 14:37, 11 January 2021

Media can either be “addressable” (has an identifier) or “non-addressable” (no identifier present).

Programmatic display, video, mobile, native are examples of addressable media.

Static billboards are an example of non-addressable media.