Difference between revisions of "Prebid Addressability Framework"

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* [[PAF User Experience]]  
 
* [[PAF User Experience]]  
  
* [[SSO Architecture and APIs]]  
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* [[PAF Architecture and APIs]]  
  
 
* [[SSO Policy and Industry]]  
 
* [[SSO Policy and Industry]]  

Revision as of 10:03, 12 January 2022

Prebid Addressability Framework

Scope: Technical, UX and Contractual framework to generate User Identifiers, update preferences and policies associated with their responsible and auditable use

Description: Chart Prebid’s role in the future of providing appropriate notice and choice for addressable media identifiers as well as the ensuring technical implementation of the policies associated with the responsible use of this advertising

Chairs: Todd Parson (Criteo), Jordan Cauley (Mediavine)

Audience: Product, Business, and Engineers

Working Groups

References