Prebid Addressability Framework

Single-Sign On

Scope: User Interface to generate User Identifiers, update preferences and policies associated with their responsible use

Description: Chart Prebid’s role in the future of providing appropriate notice and choice for addressable media identifiers as well as the ensuring technical implementation of the policies associated with the responsible use of this advertising

Chairs: Todd Parson (Criteo), Jordan Cauley (Mediavine)

Audience: Product, Business, and Engineers

Working Groups

• SSO User Experience

• SSO Architecture and APIs

• SSO Policy and Industry

References

• SSO Foundations
• SSO Agenda & Minutes