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- 02:40, 12 January 2021 diff hist +267 m Parrrot
- 02:38, 12 January 2021 diff hist +182 m Sparrow
- 02:35, 12 January 2021 diff hist +34 m Publisher current
- 02:35, 12 January 2021 diff hist +184 N Publisher Created page with "An organization that provides content or services to an audience. Publishers often monetize their business via advertising or cash-payments (e.g., subscription or pay-for-acce..."
- 02:34, 12 January 2021 diff hist +14 m Ad Call current
- 02:33, 12 January 2021 diff hist +111 N Advertiser Created page with "An organization that pays for content to be displayed or sent to an audience. Advertiser" current
- 02:31, 12 January 2021 diff hist 0 m Tern current
- 02:31, 12 January 2021 diff hist +2,059 N Tern Created page with "Adroll's Tern proposal provides the same functionality as Google's Turtledove, but allows for multiple organizations to provide this trusted "gatekeeper" service rather than j..."
- 02:31, 12 January 2021 diff hist -2 m Category:Privacy Sandbox
- 02:31, 12 January 2021 diff hist +203 m Sparrow
- 02:29, 12 January 2021 diff hist -10 m Sparrow
- 02:21, 12 January 2021 diff hist +769 N Fenced Frames Created page with "Google's Fenced Frames loads ads in a separate container that dissociates information within the container from the parent page.<ref>https://github.com/shivanigithub/fenced-fr..."
- 02:16, 12 January 2021 diff hist +3 m Parrrot
- 02:16, 12 January 2021 diff hist +1,001 N Parrrot Created page with "Magnite's Publisher Auction Responsibility Retention Revision of Turtledove (Parrrot) retains Turtledove separation of audience-based engagement from current context, but reta..."
- 20:44, 11 January 2021 diff hist +13 m Sparrow
- 20:43, 11 January 2021 diff hist +1,565 N Sparrow Created page with "The goal of Google's Privacy Sandbox is prevent marketers from engaging a particular audience in a particular context. Criteo's SPARROW propos..."
- 20:33, 11 January 2021 diff hist +1,406 N Dovekey Created page with "The goal of Google's Privacy Sandbox is prevent marketers from engaging a particular audience in a particular context. Google's Dovekey propos..." current
- 20:24, 11 January 2021 diff hist +23 m Main Page
- 20:23, 11 January 2021 diff hist +91 m Main Page
- 19:49, 11 January 2021 diff hist -63 Main Page
- 19:21, 11 January 2021 diff hist +1,111 N Augury Created page with "The goal of Google's Privacy Sandbox is prevent marketers from engaging a particular audience in a particular context. Google's Augury proposa..."
- 19:11, 11 January 2021 diff hist +1,050 N Aggregate Reporting API Created page with "Google's Aggregated Reporting API and Conversion Measurement API provide aggregate data from a Google-controlled server. These APIs are designed to provide marketers aggregate..."
- 19:04, 11 January 2021 diff hist -4 m Trust Tokens
- 19:04, 11 January 2021 diff hist +1,074 N Trust Tokens Created page with "Google's Trust Tokens are “issued” by one organization (a trust provider) and “redeemed” across different publishers.<ref>https://iabtechlab.com/blog/explaining-the-pr..."
- 18:57, 11 January 2021 diff hist +20 m Category:Privacy Sandbox
- 18:56, 11 January 2021 diff hist +1 m Category:Privacy Sandbox
- 18:55, 11 January 2021 diff hist +2 m FLoC
- 18:55, 11 January 2021 diff hist -88 m FLoC
- 18:53, 11 January 2021 diff hist +1,728 N FLoC Created page with "The goal of Google's “FLoC” is to reduce organizations' ability to access audience membership across different publishers. Google's FloC proposal collects and processes..."
- 18:41, 11 January 2021 diff hist -1 m Turtledove
- 18:41, 11 January 2021 diff hist +1 m Turtledove
- 18:40, 11 January 2021 diff hist -6 m Turtledove
- 18:40, 11 January 2021 diff hist +23 Turtledove
- 18:39, 11 January 2021 diff hist +913 N Turtledove Created page with "The goal of Google's “Privacy Sandbox:” is prevent marketers from engaging a particular audience in a particular context. TURTLEDOVE (“Two Uncorrelated Requests,..."
- 15:30, 11 January 2021 diff hist +515 N SharedID Created page with "SharedID is managed by Prebid.org’s Publisher members. SharedID is a free identity solution owned by the community rather than a vendor, delivers the trust and transparency..."
- 15:26, 11 January 2021 diff hist +104 m Prebid mobile
- 15:25, 11 January 2021 diff hist +40 m Prebid.js current
- 15:24, 11 January 2021 diff hist +96 m Prebid server
- 15:23, 11 January 2021 diff hist +40 N Behavioral Targeting Redirected page to Interest Based Advertising current Tag: New redirect
- 15:22, 11 January 2021 diff hist +58 m Audience
- 15:19, 11 January 2021 diff hist +537 N Real Time Bidding Created page with "Real time Bidding (RTB) refers to buyers and sellers determining which creative will be shown to a given user's client in a particular placement in real-time, often determined..." current
- 15:18, 11 January 2021 diff hist +343 N Right to Be Forgotten Created page with "Right to be Forgotten refers to consumer's ability to dissociate their current application/browser client ID from previously collected information. Companies must "forget" thi..." current
- 15:18, 11 January 2021 diff hist +607 m Pseudonymous
- 15:17, 11 January 2021 diff hist +492 N Personally Identifiable Information Created page with "Personally Identifiable Information (PII), also called "directly-identifiable information," refers to IDs and attributes that can directly identify a natural person in the rea..."
- 15:14, 11 January 2021 diff hist +317 N Interest Based Advertising Created page with "Interest-based Advertising (also called Behavioral Targeting (BT)) generates an attribute from a user's prior activity, such as the number of pages visited about a particular..." current
- 15:13, 11 January 2021 diff hist +324 N Opt-out Created page with "Opt-out has a different meaning for email and for digital advertising. With email, opt-out refers to an individual's request to unsubscribe from a organization's contact list...."
- 15:11, 11 January 2021 diff hist +179 N Match Rate Created page with "Match rate is the overlap between two ID sets. Match rates are always challenging to compare due to no standard for which set is the denominator. Category:Glossary|Match Ra..." current
- 15:10, 11 January 2021 diff hist +155 N Mobile Advertising Identifier Created page with "Mobile Advertising ID (MAID) is a de-identified digital ID associated with a particular mobile device. Mobile Advertising Identifier" current
- 15:09, 11 January 2021 diff hist +392 N ID Sync Created page with "ID Sync (also called Cookie Matching) is the process of associating the IDs across two separate systems to the same web client. Since each web domain can only read its own coo..." current
- 15:08, 11 January 2021 diff hist +2 m First Party Data current