Search results

Page title matches

• PAF User Experience
  Addressability Framework Working Group for User Experience '''Scope''': User Experience requirements and nominal design
  819 bytes (103 words) - 10:18, 12 January 2022
• SSO User Experience
  #REDIRECT [[PAF User Experience]]
  33 bytes (4 words) - 09:59, 12 January 2022
• User-Agent Client Hints
  ...t supports.<ref>https://github.com/WICG/ua-client-hints#explainer-reducing-user-agent-granularity</ref> ...to inform the web server, site, and service about the capabilities of the user's agent. Here's an example from a Pixel 2 XL:
  5 KB (740 words) - 15:39, 14 June 2021

Page text matches

• Ad Call
  ...ere the creative will render or the pipeline for the creative to reach the user's client, such as publisher ID, size, location, referring URL, etc.
  578 bytes (94 words) - 02:34, 12 January 2021
• PAF User Experience
  Addressability Framework Working Group for User Experience '''Scope''': User Experience requirements and nominal design
  819 bytes (103 words) - 10:18, 12 January 2022
• Interest Based Advertising
  ...sing (also called Behavioral Targeting (BT)) generates an attribute from a user's prior activity, such as the number of pages visited about a particular to
  317 bytes (43 words) - 15:14, 11 January 2021
• Attribution
  ...gives some amount of credit to each of the prior events associated that a user's subsequent conversion.
  691 bytes (104 words) - 23:49, 23 January 2021
• SSO User Experience
  #REDIRECT [[PAF User Experience]]
  33 bytes (4 words) - 09:59, 12 January 2022
• PAF Policy and Industry
  '''Scope''': User Identifiers and Policy * [[PAF User Experience]]
  708 bytes (90 words) - 01:11, 3 February 2022
• Main Page
  Consult the [https://www.mediawiki.org/wiki/Special:MyLanguage/Help:Contents User's Guide] for information on using the wiki software.
  1 KB (133 words) - 15:11, 18 October 2021
• PAF Architecture and APIs
  '''Description''': Document architecture for data rights management and user preferences that enables seamless workflows and integrations with client we * [[PAF User Experience]]
  890 bytes (112 words) - 10:15, 12 January 2022
• Real Time Bidding
  ...to buyers and sellers determining which creative will be shown to a given user's client in a particular placement in real-time, often determined via an au
  537 bytes (86 words) - 15:19, 11 January 2021
• Representations
  ...in the [[Parakeet]] proposal, a "representation" is an encoded vector of a user's interaction with previous contexts.<ref>https://github.com/microsoft/priv
  769 bytes (93 words) - 21:59, 26 May 2021
• Prebid Addressability Framework
  '''Scope''': Technical, UX and Contractual framework to generate User Identifiers, update preferences and policies associated with their responsi * [[PAF User Experience]]
  1,016 bytes (134 words) - 10:18, 12 January 2022
• Third Party Data
  ...s collected and owned by a separate organization than the one with which a user directly interacts.
  167 bytes (26 words) - 15:07, 11 January 2021
• WebID
  ...eb client presents warnings associated with organization's request for the user to sign-in. # Mediation. Consent prompts are bundled with the user's initial action to request to sign-in, such as always declaring their offl
  4 KB (584 words) - 00:00, 18 October 2021
• User-Agent Client Hints
  ...t supports.<ref>https://github.com/WICG/ua-client-hints#explainer-reducing-user-agent-granularity</ref> ...to inform the web server, site, and service about the capabilities of the user's agent. Here's an example from a Pixel 2 XL:
  5 KB (740 words) - 15:39, 14 June 2021
• Ad Server
  ...cally optimizing the creative]]. The ad server may also track delivery and user engagement metrics associated with the creative (e.g., impressions, clicks,
  949 bytes (148 words) - 18:34, 24 June 2021
• CHIPS
  ** Allowing 3P cookies to store user's favorite location ** Allowing 3P cookies to store user's pre-authorized customer ID during account signup
  3 KB (479 words) - 21:53, 25 June 2021
• Murre
  Adroll's Mechanism for User Reports with Regulated [[Privacy Budget|Epsilon]] (Murre) is designed to en ...acy|Differential Privacy]] is a framework for understanding and protecting user privacy.
  1 KB (215 words) - 19:47, 13 February 2022
• Dynamic Content Optimization
  ...e template based on rule sets that take as inputs publisher data feeds and user attributes, or algorithms that learn what content correlates to particular
  294 bytes (41 words) - 15:01, 11 January 2021
• Privacy Budget
  ...t a limit on this information will be provided to an organization for each user session. Once the Google-specific limit on access to this information has b * Detailed user agent strings including operating system and browser minor version;
  2 KB (330 words) - 14:01, 19 February 2022
• SharedID
  SharedID stores a pseudonymous user identifier in first-party cookie storage via Prebid's UserID Module framewo ...g to ensure a consistent cross-site identifier, but now relies on a random user ID per domain.
  1 KB (168 words) - 18:31, 25 June 2021
• Fenced Frames
  * Granting unpartitioned storage access without impairing user experience via a permission prompt ...e will only have network access beyond the web client, when initiated by a user (e.g., a click).
  3 KB (501 words) - 16:26, 19 July 2021
• Attribute
  ...lled property or data element) is a piece of information associated with a user ID (e.g., gender=male, interest=sports, purchase=car) often with timestamps ...(e.g., view, interaction, registration, purchase) or information about the user (e.g., gender=male).
  5 KB (784 words) - 17:45, 20 June 2021
• Privacy and Identity
  '''Scope''': User Identification and Identifiers
  435 bytes (52 words) - 14:17, 11 January 2021
• Login Status API
  ...esigned to inform the browser of whether a site is currently authorizing a user to access registration-only services, otherwise known as the login "state". Apple's proposal would "Require websites to take the user through a login flow according to rules that the browser can check. This wo
  3 KB (469 words) - 23:49, 17 October 2021
• Ad Topic Hints
  ...marketers would be more inclined to match more content associated with the user-provided hint. ...ith “click jacking,” or automating the feedback rather than ensuring it is user provided. To mitigate this risk, the authors propose visual feedback when i
  6 KB (931 words) - 13:54, 17 October 2021
• Pauraque
  ...ables marketers to engage people with interest attributes, with additional user-level controls over which attributes will be available to marketers.<ref>ht ...ed to improve the matching of content. These attributes are visible to the user, who can enable which organizations may have access to their profile and to
  8 KB (1,172 words) - 13:49, 17 October 2021
• Petrel
  ...o that product, the site would now be showing less relevant content to the user that would negatively impact their experience. Larger sites that both sell ...ontext, geography or even registration data. To more directly address such user concerns, these proposals could be improved by storing sets of “paused”
  4 KB (679 words) - 13:43, 17 October 2021
• First Party Data
  ...ata collected, processed and owned by a separate company. Examples include user activities collected on a brand's website to be used by that brand. If that
  406 bytes (65 words) - 15:08, 11 January 2021
• Macaw
  ...r any participant in the system to map a specific ad request to a specific user.” <ref>https://github.com/WICG/privacy-preserving-ads/blob/main/MACAW.md< ...quired by [[Fledge]]. Unlike Fledge, Macaw allows real-time computation of user and current context signals to influence bidding logic. The improved accura
  3 KB (496 words) - 13:17, 17 October 2021
• Trust Tokens
  The goal of Google's Trust Tokens is to "show that a user is who they say they are."<ref>https://web.dev/trust-tokens</ref> ...aud detection services, but instead the only means of validating whether a user is a human requires the web client to remember this individual has previous
  3 KB (494 words) - 00:28, 4 February 2022
• Falcon
  .... This helps reduce the physical storage of the information linked to each user x organization intersection. Common metadata is required such that each laz ...cess, but results in an increasingly sparse data structure over time. Each user can be linked to multiple cubes, such that each when compressed the total b
  7 KB (993 words) - 13:25, 17 October 2021
• Sushi
  Adobe’s Suggested and User-Specified Hierarchical Interests (Sushi) is centered around organizations a ...nference logic to guess what a user might be interested in. For example, a user may visit multiple sites and be assigned to four separate interest topics f
  8 KB (1,224 words) - 16:18, 17 October 2021
• Parakeet
  ...[or DSP] will perform ad matching, ranking and auction with contextual and user interest information provided in privacy anonymized ad request."<ref>https: * Anonymizing the geography from which the user is requesting content
  7 KB (1,063 words) - 17:24, 19 February 2022
• Audience
  ...gmentation or triggered-membership rules on the attributes associated with user IDs.
  675 bytes (100 words) - 20:23, 22 January 2021
• Sandpiper
  The benefit of this proposal is that a user’s interaction with a single page may update different information for dif ...gn ad event data must be stored distinctly across all origins in which the user interacts with the ad, this approach will use greater client storage than n
  4 KB (643 words) - 13:30, 17 October 2021
• Interoperable Private Attribution
  ...n data to generate a "match key." A Match key is a "Global ID" linked to a user's identity. ...r. For IPA to function, at some point the series of events assocaited with user activity are processed by B2B software and then onward sent to the IPA syst
  5 KB (778 words) - 01:10, 3 February 2022
• Turtledove
  Traffic quality (TQ) - is this a legitimate request from a real user or [[Non-human Traffic|non-human traffic]]? Another potential impact of removing this information is a degraded end user experience.
  4 KB (607 words) - 14:07, 12 July 2021
• Spectacle
  ...e the cost of performing fraud. However, required registration forces the user to become known, breaking the fundamental premise of anonymity." ...ser is a key feature that minimizes unnecessary spend while also improving user experience."
  6 KB (867 words) - 22:04, 26 May 2021
• Puffin
  ...tes encourages greater production of such content "in the interests of the user and of the ad-supported sites whose content they prefer."<ref>https://githu "The interest-based ad wins (and is displayed to the user) if it can outbid the contextual ad. A PUFFIN is a persistent per-browser f
  6 KB (994 words) - 15:50, 17 November 2021
• Swan (1plusX)
  ...that the browser block the creation of audience segments that have too few user. Google's minimum threshold for audiences outside of their own properties i Another potential impact of removing this information is a degraded end user experience.
  4 KB (539 words) - 14:51, 13 February 2021
• Parrrot
  ...s. Another potential impact of removing this information is a degraded end user experience.
  1 KB (202 words) - 02:41, 12 January 2021
• Data Masking
  ...haracter (e.g., "*" or "X") for each actual input character entered by the user. Credit card receipts often truncate the entire account number, displaying
  2 KB (220 words) - 01:15, 20 February 2022
• Spurfowl
  Nextroll's Sandboxed Private User Reporting Functions Operating Within Limits (Spurfowl) is designed to suppo
  1 KB (202 words) - 23:57, 23 January 2021
• Gnatcatcher
  ...ect fraud and limit their ability to optimize their online content to... a user's geographic location."<ref>https://assets.publishing.service.gov.uk/govern
  4 KB (664 words) - 15:04, 13 June 2021
• FLoC
  ...ticular outcomes on their web property with the cohort associated with the user's web client. ...impact of removing accurate audience segment information is a degraded end user experience.
  8 KB (1,199 words) - 15:38, 9 January 2022
• Pelican
  ...surement makes it possible to say how effective advertising is at changing user behavior.<ref>Singh, K., Vaver, J., Little, R., Fan, R. 2018. "Attribution
  2 KB (276 words) - 23:36, 23 January 2021
• Prebid: About
  ...e, Prebid Server, Prebid Video, Prebid Native as well as the Publisher-led User Identity module SharedID. Prebid.org is open to all companies who are part
  2 KB (293 words) - 21:53, 27 January 2021
• Scaup
  ...assigning a given web client eligibility for a new audience attribute, the user experience will be diminished.
  3 KB (414 words) - 16:56, 12 January 2021
• Conversion Measurement API
  ...llocations, bid pricing and messaging. This will likely lead to a degraded user experience as marketers will waste more media spend sending the wrong messa Second, the also CMA noted "extensive reach of Google’s user-facing services and its ability to connect data with greater precision (bec
  8 KB (1,165 words) - 14:46, 25 June 2021
• Private Click Attribution
  An online store runs an ad on a... website. If a user clicks the ad and eventually buys something, both the online store and the.
  4 KB (530 words) - 14:26, 15 February 2021
• Swan
  * Will internet gatekeepers actively interfere with user privacy choices?
  3 KB (450 words) - 15:34, 13 June 2021
• Privacy
  ## A user agent (e.g., browser) that either minimizes or aggregates the individual’
  4 KB (527 words) - 16:19, 24 June 2021
• Consent
  “Consent” means a user-initiated action to agree to the processing of personal data. Regulators te
  4 KB (664 words) - 22:36, 27 June 2021
• Ibis
  ...ssing cost for these auctions must be borne by consumers. This may degrade user experience or drain their mobile batteries.
  4 KB (633 words) - 17:41, 17 October 2021